Best Ensenada Shore Excursion Activities (Carnival, Royal Caribbean, Disney)

My Two Pesos: Advice on Ensenada Excursions from a Local

As an expat massage therapist and founder of an excursion business, I’ve lived and worked in Ensenada for over 13 years. I’ve chatted with countless cruisers, hosted my own visiting friends, and even taken the Carnival Imagination cruise myself in December 2018 (yes, I cruised to my own hometown!). So I’ve seen all sides of Ensenada shore excursions—from ship-sponsored tours to DIY adventures and everything in between.

Should You Even Get Off the Ship?

Some cruisers aren’t sure Ensenada is worth it, or they have safety concerns. That’s totally valid—and entirely up to you. But here’s what I can tell you:

• Ensenada is a walkable, welcoming city.

• The port is not a tender port—you can walk straight off the ship and into town.

• You can explore easily by foot, with free activities nearby. (Check out my self-guided walking tour.)

• If you have little ones or mobility challenges, city tours are a great option.

What Type of Excursion Should You Choose?

You’ve got three options:

1. Ship-Sponsored Excursions (Carnival, Royal Caribbean, etc.):
   These are easy to book and cancel. Most are on large buses and go to the most popular spots like La Bufadora. You’ll see ads and flyers everywhere on board. If you're nervous about missing the ship, these offer peace of mind.

2. Local Shore Excursion Companies (like mine):
   Private tours allow flexibility, fewer crowds, and more personal attention. You can adjust based on your group’s mood, make spontaneous taco stops, or add in tequila tastings or kid-friendly options. Some local teams also offer shared tours, but we specialize in private experiences.

3. Self-Guided Wandering:
   If you’re more the backpack-and-go type, downtown Ensenada is full of low-cost and free options: taco stands, museums, parks, churros, and quirky souvenir shops. With a little planning, you can easily fill a half-day with fun.

Behind the Scenes of Ship Tours

Cruise lines keep about 50% of the tour revenue, passing only a portion to local operators—and even less to the drivers and guides. Booking locally is a more direct way to support the local economy and get more personalized service. Viator and TripAdvisor listings often charge 27%+ in fees, so booking directly can save you money while still giving you quality.

A Simple Plan for a Great Day in Ensenada

• Wander downtown, grab a crispy fish taco, sip some local wine or mezcal, and stroll along the waterfront.

• Explore cultural spots like the Riviera Cultural Center, CEArte, or the newly renovated Three Heads Park.

• End your day with a massage at our top-rated studio near the cruise port.

Bottom Line?

Whether you’re looking for quirky, cultural, kid-friendly, or relaxing, Ensenada offers plenty in just a few hours. I recommend a combo: one great tour, a good taco, and a massage before boarding the ship again. That’s the way I’d do it if I were cruising here again.

Why Book with a Local Ensenada Excursion Company?

If you're looking to make the most of your day—beat the crowds, squeeze in more stops, or just have the flexibility to pivot mid-day (because, let’s be honest, kids and partners can change their minds)—then a private local tour is the way to go. Some local providers offer shared group tours like the cruise lines, but my team focuses exclusively on private, customizable experiences.

Over the years, I’ve learned a lot about the economics behind ship-sponsored tours. Here’s the breakdown:

• Cruise lines typically keep 50% of the tour cost.

• The remaining 50% goes to the tour company, and often only half of that trickles down to the actual guides and drivers.

• In contrast, booking with a local operator directly helps support small businesses and allows teams like mine to pay fair wages and attract the best guides.

Many local tours are listed on Viator or TripAdvisor for convenience—but keep in mind, those platforms add a 27% markup. If you feel comfortable, booking directly with a trusted company is often the better value and a more personal experience.

We proudly list on TripAdvisor, but booking with us directly avoids the extra fees and lets you customize your day. Yes, some tour companies are cheaper—but usually because they cut corners on quality, safety, or fair wages.

Prefer to DIY?

You can still have a great low-cost day by just exploring. Walk the waterfront (Malecon), check out the newly renovated Three Heads Park (Tres Cabezas), enjoy a taco and beer on La Primera, then stroll through the Riviera Cultural Center or CEARTE art museum. Everything’s walkable, and there’s plenty to see within a few blocks.

My Ideal Day?

A half-day private tour—whether it’s ATV, horseback, Pai Pai, or wine tasting—followed by a relaxing massage near the port before heading back on board. It’s the perfect mix of adventure and relaxation—and a true taste of local Ensenada.

Self-guided Wandering

Yes, you can just walk off the ship and around town. It is safe.

You might find a cab on the street, or call an Uber. Remember if you take an Uber out of town, you might have trouble getting them to pick you up.

Walking in town, there are taxi drivers on the corners so you will find some tours with about 25% discount on ship prices, and you may have to deal with steep language barriers and haggling negotiations, which can be fun, or stressful depending on your personality. And cash only. Some street taxi tours are good, some are so-so. All are safe, and taxis work mechanically well (not always very new).

La Primera (First Street)
Just a block from the harbor, this lively five-block stretch is Ensenada’s main tourist drag—built up over the years to welcome day-trippers from the cruise ships. During the day, it’s a colorful, chaotic mix of souvenir shops, taco stands, pharmacies, bars, and street vendors offering everything from bracelets to beer. At night, the vibe shifts into something a bit more spirited.

It’s safe, walkable, and definitely entertaining—though for some, it might be a sensory overload. If you’re more irritated than amused by street vendors, souvenir overload, and the occasional sales pitch for a “special” massage, you might want to give it a quick pass.

Still, there’s no denying its energy and character. Compared to squeaky-clean Catalina, Ensenada feels more lived-in—we don’t sweep every street or tear down old buildings just because they look, well, old. That’s part of the charm here.

Casa Ramirez
Of all the souvenir shops along First Street, the one I consistently recommend to our massage and excursion clients is Casa Ramirez. They offer high-quality art and handmade souvenirs from all over Mexico—a country rich with regional cultures and crafts. The staff is friendly and knowledgeable, happy to share where each piece comes from and how it was made. While the street vendors can be fun, most of what they sell is imported and lower in quality. Casa Ramirez is the real deal. We even use it as a drop-off point after our cruise massage packages.

Best Coffee & Salads: Hogaza Hogaza
A German-style bakery with a Mexican soul. They serve fresh-squeezed orange juice, kefir, great coffee, and arguably the best salads in town. It’s run by my buddy Rodger, a Canadian scientist, and his wife, who’s behind all the amazing baking. They added a lovely sidewalk veranda during COVID, and it’s now a perfect spot to enjoy brunch. On weekends, this end of La Primera is closed to cars, making it extra peaceful.

Tequila Room – A Must-Stop for Tasting
This cornerstone of La Primera is a fun and educational stop for tequila lovers. The staff speaks perfect English and offers a crash course in the art and culture of Mexican tequila. Tastings are generous and free—and once you’re a bit tipsy, you’ll likely be tempted to take home a high-quality sipping tequila as a souvenir. Just remember: don’t open the bottle until you’re off the ship to avoid any issues with cruise rules.

Tacos!
You really can’t go wrong with tacos in Ensenada—whether it’s fish, shrimp, or steak. La Guerrerense is a legendary local spot for ceviche and tostadas, famously endorsed by Anthony Bourdain. For crispy fried fish tacos, I’m a fan of California Taco Bar. You’ll find my full list of food and taco favorites here. (Link or list can follow.)

Cultural Highlights
At the far end of First Street and just across from the cruise port, you’ll find La Riviera, a historic cultural center with the best public gardens and colonial architecture in town. Originally built as a casino—rumored to have ties to Al Capone—it now houses a museum and the Bar Andaluz, which claims to have invented the margarita (though there are a few other contenders for that title!).

Right across the street is CEARTE, our free contemporary art museum. It’s small, but the rotating exhibits are always worth a look. The state tourist office is out front—it’s good for maps and brochures, but don’t expect much help with same-day planning.

Ensenada ATV Tours

Where can you still ride ATVs on the street or along the ocean? Definitely not in California anymore. I grew up riding three-wheelers before they were outlawed, and while the thrill of ATV riding is timeless, doing it safely is key.

You’ll see ATVs for rent right on the street in Ensenada. It might sound like fun to make your own route, but riding in city traffic isn't ideal—and can be dangerous. Sadly, there’s been at least one fatality involving street ATVs. If you're set on riding, I recommend booking a proper excursion with a guide in designated off-road areas. You’ll get a better experience, safer routes, and way more scenic terrain.

Some of the best off-road tours are just outside town. You can access them with a private driver or guided excursion. Don’t rely on Uber to get there and back—once you're outside town, they often won’t come pick you up for the return trip.

If you're looking for something more stable or family-friendly, consider a UTV or RZR (side-by-side vehicles), especially if you want to ride with multiple passengers. These are also available along the estuary route near La Bufadora and are a better option for families or anyone looking for a safer shared experience.

Here’s a quick breakdown of local ATV tour options:

• Las Cañadas Off-Road Park – Best for families. Combine with Zipline, Horseback, or La Bufadora for a full-day adventure.

• Wine Country (Valle de Guadalupe) – Great for adults; pair with wine tasting for a unique combo.

• Hot Springs ATV Tour – For the adventurous. A long day, but rewarding if you’re up for it.

• Beach/Estuary Route with RZR or UTV – Beautiful setting, especially for groups or kids riding with adults.

• Backcountry Ensenada Rides – Good option if you want to stay closer to town and avoid the longer drive to Las Cañadas.

ATV riding in Ensenada delivers a great adrenaline rush and incredible views. Just be ready for dust, especially during the dry months from June to November—you’ll want a shower afterward.

Zipline & Canopy Bridge Tour in Ensenada

The Zipline Excursion at Las Cañadas is hands-down my favorite in Ensenada—and much safer than the ones I did back when I lived in Guatemala. Let’s face it, in the U.S., the rules sometimes take the adrenaline out of adventure. But here? The zip lines and canopy bridges are thrilling, safe, and seriously fun.

You can also combine this experience with horseback riding, ATV tours, wine tasting downtown, or even a tequila tasting. It makes a great half-day or full-day adventure.

Ensenada Zipline Options:

• Las Cañadas Canopy Tour – The largest, safest, and most accessible option. Includes multiple ziplines and suspension bridges. It’s great for families and pairs well with other activities like ATV rides, horseback riding, and La Bufadora.

• Desert Nest – Located out in the wine country near Valle de Guadalupe. It has beautiful views but fewer lines and bridges. The location is farther and trickier logistically, which is why I usually recommend Las Cañadas instead.

• Pai Pai Animal Park – Has a small zipline for little kids. A fun add-on if you're already visiting Pai Pai with younger ones.

• Rosarito Ziplines – Some options along the highway to the north, but these are too far away to fit comfortably into a shore day.

Wine Tour Excursion – Valle de Guadalupe

Valle de Guadalupe is a younger, fresher Napa with a uniquely Mexican flair. The outdoor vibes, modern architecture, gourmet food, and eco-conscious wineries have made it one of the most exciting wine destinations in the world. Over the past decade, this region has exploded with investment and creativity.

Yes—you can absolutely enjoy it as a shore excursion! Plan a private morning pick-up, enjoy tastings at two or three vineyards, have a relaxing lunch, and make it back in time for your ship. You can go high-end with a certified wine specialist like Valley Girl Wine Tours, or opt for a more budget-friendly package.

My tip? A private small-group tour is best for flexibility and enjoying the moment.

Wine Tasting Options:

• Downtown Tasting: Bodegas Santo Tomás in central Ensenada offers tastings without the 35-minute drive. Pairs well with a city tour.

• Private Wine Tour in Valle de Guadalupe: Choose your wineries and restaurants, especially if you’ve done your research.

• Export-Quality Wineries: Great if you're into boutique, artisanal wines and world-class design.

• Local Flavor: Go for sweet wines, jam tastings, and liqueurs from smaller Mexican producers—fun and flavorful.

Ensenada Scuba & Snorkeling

I’ve had amazing dives here, especially in the kelp forests. Waters are chilly, and visibility varies, but the Pacific swells bring beautiful marine life. Look for reputable operators like Diego at Baja Blue Diver or Dale.

If your cruise includes Catalina Island, scuba there with Ron Moore—a true legend.

Snorkeling is more surface-level, so less gear and not as cold:

• Arbolitos Cove (near Bufadora): Calm kelp forest for shore snorkeling.

• Isla Todos Santos by boat: More advanced, but stunning.

• Close to Port: Coral Marina has a short seasonal window for kayaking/snorkeling nearby.

Ensenada Kayaking

My favorite way to see La Bufadora is from a kayak. The ocean-side gives you incredible views (and splashes!), while the estuary side is peaceful and great for younger paddlers.

• La Bufadora Ocean Kayaking: A real adventure for older kids and adults.

• Estuary Kayaking: Calm waters, great for beginners or younger kids.

• Coral Marina (Downtown): Kayaking is possible in limited seasons, close to the cruise port.

Horseback Riding in Ensenada

I grew up on a Wisconsin horse ranch with 11 horses—so I take horse care and riding quality seriously. Ensenada gives you unique riding options that you can’t find in most of coastal California anymore.

• Beach Riding near La Bufadora: My top pick. Clean beach, scenic ride, and usually well-cared-for horses.

• Echo Canyon Rides: Ideal for kids and beginner riders. Horses are loved and handled with care.

• Experienced Riders Tour: Longer rides with galloping allowed, but not ideal if you want to combine with other activities.

• City Beach Rides (Playa Hermosa): Convenient, but often crowded with beachgoers and off-leash dogs. Also, some providers here have questionable horse care.

Some cruise tours go inland to Banditos near the hills, and upscale stables exist in Valle de Guadalupe as well.

La Bufadora Blowhole & Market Adventure

About 40 minutes south of Ensenada is La Bufadora, a natural ocean blowhole formed where the Pacific crashes into a sea cave. It’s a fun, dramatic sight—especially when the tide is right—and the drive offers some cool coastal scenery.

To get to the blowhole, you'll walk through what I lovingly call "the vendor gauntlet." It’s a carnival-style corridor of souvenir booths selling candied nuts, free pina colada samples, lucha libre masks, odd coffee mugs, and t-shirts with jokes that might not pass U.S. customs. If you can get through without buying or tasting something, you win—sort of.

Tips:

• Go early to beat the crowds and the buses.

• A private tour makes the drive worth it, especially if you want to combine with horseback riding, kayaking, ATV, Pai Pai, or tequila tasting.

• Street taxis (white cars) are hard to find for the return. Uber and private tours are best for reliability.

Tequila, Mezcal & Margaritas

Let’s be real: alcohol on the cruise ship is pricey—and you’re not driving here—so enjoy the moment!

Tequila Tasting

• Dona Engracia: A proper tasting tour with big pours and a good explanation of the process. We include this in many of our private tour combos.

• First Street: Free samples galore, but watch out—some places are better than others.

• La Bufadora Market: Surprisingly fun tasting spots with mango and chocolate tequila samples.

• New spot next to El Cid Hotel is a great recent addition—ask us if it’s on your tour route.

Mezcal

• Mitos Mezcalería (across from Starbucks): Rooftop seating, solid options, and great ambiance.

• Loca Bar in the Santo Tomás complex: Edgy and underground with mezcal and craft cocktails. Worth a stop if your timing lines up.

Margarita Showdown

• Bar Andaluz inside Riviera Cultural Center vs. Hussong’s Cantina: Both claim to have invented the margarita. I like Bar Andaluz for its chill vibe, but Hussong’s wins for authentic energy and live mariachis.

  • Tip: Hussong’s opens at 1 PM. Go on Tuesday or Thursday for 2-for-1 beers.

Craft Beer

• Lucky Irish 4: The newest hotspot—amazing oceanfront patio and loads of options.

• Agua Mala and Wendlandt are excellent but open later than most cruisers can manage.

• Brews & Views Tour: Ask us about this if you're a real beer nerd.

Bar Vibes

• La Cueva del Pirata: A true local dive, just a block from the port. It’s where musicians hang after gigs—so local, I may be the only one who’s left a Google review.

Wine Tasting in Downtown Ensenada

For a wine experience without the 35-minute drive to Valle de Guadalupe, head to Bodegas Santo Tomás—a local favorite right in downtown. Located at 6th and Miramar, it’s easily walkable from La Primera or the cruise port, or you can Uber or include it as a stop on a private Ensenada wine or city tour.

The tasting room offers wines from one of Baja’s oldest and most respected wineries, with staff that can guide you through their labels in both English and Spanish.

What makes this spot even better? It’s surrounded by a chic little cluster of boutique shops and cafés. Nearby you’ll find:

• A vegan bakery

• The best coffee in town

• A hidden mezcal tasting room

• Alta Baja, an upstairs spot with cool city views and rooftop vibes

This area feels more curated and upscale—less touristy, not your classic old-school Mexico, and certainly not your average souvenir strip. It’s a nice slice of modern Ensenada.

Massage: Port Pick-Up & Group Options

Looking for a relaxing alternative to ship excursions? Try a spa day in Ensenada with private pick-up and drop-off included. Our couples massage is just $128 per couple—a fraction of the $259+ charged onboard.

We’re set up for both couples and larger groups with spacious rooms that can accommodate up to 10 guests at a time—perfect for family or girls’ trips. Our free Wi-Fi helps you catch up on emails or share your experience in real time.

Yes, I own the place—and I’m proud of the quality, service, and atmosphere my team delivers. Just check our #1 ratings on TripAdvisor, Yelp, and Google. We even offer combo excursions, so if you book an activity with Ensenada Excursions, our private driver brings you straight to the spa for a seamless, stress-free day.

There are other massage options on La Primera, but some are in the gray area (offering sensual services), have small rooms, and don’t include pick-up or tour combos.

Surf Lessons on Playa Hermosa

Yes, I learned to surf right here in Ensenada—and I believe Playa Hermosa is one of the most accessible and beginner-friendly beaches around. The waves are gentle and consistent, the water is shallow, and it’s only a short ride from the cruise port.

Lessons include boards and wetsuits (great for cooler water months), and instructors are fun, friendly, and experienced. For advanced surfers, custom surf tours are available upon request.

SUP (stand-up paddleboard) rentals are also available, especially from Elsa, who’s one of the only providers offering it on Playa Hermosa.

Looking for calmer water? SUP, paddle boat, and kayak excursions are available in the marina, and can be booked with a private guide.

Pai Pai Eco Park: Get Close to Tiger Cubs

Just past La Bufadora is Pai Pai Eco Park, where you can interact with tiger cubs, lemurs, spider monkeys, falcons, and more. It’s a controversial stop—Carnival and Viator don’t sell entrance tickets due to animal welfare policies. In my personal experience, the animals seem well-cared for, but whether you support captive animal experiences is a personal decision.

🛑 Note: Viator only sells transportation, not tickets.
You’ll need to buy entry directly from Pai Pai’s official website, or book with a local tour provider who offers a full combo.

Options for visiting Pai Pai:

• Book transportation only on Viator

• Buy entrance directly on the Pai Pai site

• Use a local private tour company for both transport and entry

• Read our [blog post about visiting Pai Pai and the tiger cubs]

Tips in Other Posts

Is Ensenada Safe?

Things to do for Kids

Best Ensenada Tacos Downtown